Road Safety Council - 留心蛋 Mr. Safegg
Creation of Character
Our professional design team has created a new mascot for Road Safety Council, Mr. Safegg, to share important knowledge and funny news of transportation. With the platform of Facebook Fan Page, we use the angle of first person, as Mr. Safegg, to share hot topics in a cute and interesting manner, which effectively enhanced the pool of potential audiences.
Creative Post
To catch the punchline and interests of target audiences, we make good use of the new mascot, Mr. Safegg, to elaborate different transportation tips by newsjacking. With the creative post and design, it is more attractive to read and learn more about the related concepts and information, which exactly the objectives of the client.
Educational Animation
Story and animation are the most suitable means to narrate. We have designed and conceived a series of animations, which are related to road safety, to remind viewers to keep cautions to it.
