Generation of Big Data! Making Good Use of Big Data for Better Marketing Strategies!
Many of us are familiar with the words ‘big data’, but how ‘big’ is ‘big data’? How do big data related to marketing? How should marketers handle big data?
Study examples and check out how Chatbot facilities customers!
Chatbot is widely used for various practical purposes, including customer service or information acquisition. Its 24 hours online customer service system can be used in dialog systems to response and provide automated services for customers. Chatbot not only save labour costs, but also facilitate our daily life and improve work efficiency. Let’s take a look at the following three examples, and understand more how Chatbot facilitates everyone's daily life!
Chatbot, a computer system you should never miss! Automated customer service brings great benefits!
Chatbot is widely used in different social media platform, such as Facebook Message helps users understand the information which is related to the brand or products. Chatbot is one of the applications of marketing tactics, it is a computer program and an artificial intelligence which conducts a conversation via auditory or textual methods. Chatbot is often designed to convincingly simulate how a human would behave as a conversational partner and used in dialog systems for various practical purposes including customer service or information acquisition. Chatbot not only save labour costs, but also enhance impression, reach and engagement.
3 types of AI that are relevant to marketing
It is not surprising that many people know what Artificial Intelligence (AI) is. More organizations have started to use AI to replace human jobs in order to facilitate the whole operation. According to Forbes, there are mainly 3 types of AI that are relevant to marketing: Chatbots, Voice Search and Behavioral Analysis.
XXL models define rules of their life. Live Marketing helps start-up companies generate revenue!
With the increasing channels of live marketing, the start-up brand named “My Rules” made good use of the livestream function and had received enthusiastic response from consumers.
Live marketing springs up everywhere! 3 Tips using livestreams to generate greater profit!
There are increased number of live marketing channels in the recent years. YouTube, Instagram and Facebook are some of the alternatives. Users with personal brands or online stores can use livestream through social media platforms. Live marketing helps audience understand different features of the product and the brand.
Learning from Pony Syndrome – How to choose a suitable Key Opinion Leader (KOL) for your brand? Learning from Pony Syndrome – How to choose a suitable Key Opinion Leader (KOL) for your brand?
To be a successful KOL, you need to have an outstanding personal image and show your good understanding of a certain aspect in order to catch the audience’s attention. Talking about some popular beauty KOL, many of you will think of Pony, the well-known beauty blogger in South Korea.
How to become an outstanding KOL? Here are 3 tips for you!
No matter for Instagram or YouTube, various social platforms always recommend users some posts or videos according to users’ preferences, for example cooking, makeup, DIY and so on. Some of the posts are published by KOL (Key Opinion Leader).
Instagram founders say losing autonomy under Facebook leads to growth and success
Since Facebook acquired Instagram in 2012, Instagram has grown more powerful over the years and become one of the world’s largest social media networks with over 1 billion global active users. At SXSW conference last week, Instagram founders Kevin Systrom and Mike Krieger talked about the founding stories, market change for tech firms and the rise of Instagram after the acquisition.
Wanna outperform your peers? 3 tips for effective digital marketing!
Digital marketing is getting more important these days. Print advertisement and television commercials remain, but they no longer prevail. Digital marketing will be the biggest trend, from multi-national corporations to small and medium enterprises. Therefore, if you want to survive in the fierce competition within the market, here are the 3 tips you should know!