【#17 SEM vs SEO (4) ?】
Consider the cost for pay-per-click of your business.Before designing the SEM strategy for you business, cost evaluation? is an essential work to do. The cost ?of pay-per-click is different depends…
【#16 SEM vs SEO (3) ?】
Which is better for my brand? Considering the length of your typical customer buying cycle first.
【#15 SEM vs SEO (2) ?】
If you have been in business for a while and already know what your customers want and how to best reach them, you may want to start to build a long-term SEO strategy that will provide value over time.
【#14 SEM vs SEO (1) ?】
Which is better for my brand? First of all, you need to consider your competition. Look at what your competitors are doing and how they are performing in their search marketing before you decide how you can best compete with them. Research what search terms they rank organically for. Consider if you can execute a plan to top their SERP placements.
【Design your post without Photoshop-3 best stock photo platforms】
When you are promoting a brand, you often need tons of pictures to establish your social media posts, website articles, newsletters, and so on. As a designer, you also need to find high quality, suitable and CC-licensed (non-copyrighted) photos on the Internet to synthesize your media products. Today, iBorn Media will introduce several popular resource websites with CC-licensed free photos/illustrations, which assist you in media creation without using Ps or Ai.
【#13 SEM & SEO Difference (2)?】
The previous article mentioned the similarities between SEO and SEM, but this time I will compare the differences between the two.
【Idol of the new generation-Virtual Influencer】
Everyone pays attention to internet celebrities on social platforms, however, have you ever thought that the celebrities you follow may not be a real person? With the rise of social platforms, many brands utilise influencer marketing to increase their exposure. Meanwhile, as artificial intelligence (AI) becomes increasingly sophisticated, a new type of online marketing, virtual KOL, has risen rapidly. And its interaction and reach rate have surpassed real-person celebrities. Like a real star, virtual influencers have a crucial influence on Gen Z that cannot be ignored. For example, GU model Yu and virtual influencer Imma have reached hundreds thousands of fans on Instagram. In the following session, we will show you how these brands make use of virtual influencers to stand out in the market.
【#12 SEM & SEO Difference (1)?】
The previous article mentioned the similarities between SEO and SEM, but this time I will compare the differences between the two. 1. In the search results of SEM, the mark of "advertisement" or "Ad" will appear to indicate that the search result is a paid search engine marketing; while SEO will not have any signs such as "advertisement".
What does a logo do? Three key points of trademark design
Logo is the most important symbol of a brand, symbolizing the mission and cultural concept behind the company. If you plan to improve the recognition of your brand, the first step is to design a trademark logo that tells a story. What elements does a logo contain? How to make customers remember the brand logo? Today, we will introduce the three key points of trademark logo design.
【#11 SEM & SEO Similarity (2) ?】
We have mentioned SEO and SEM before and they seems like to be two different strategies. SEM is actually a strategy in general and SEO is branch of SEM, therefore, they are having a degree of similarity.