Generation of Big Data! Making Good Use of Big Data for Better Marketing Strategies!
Many of us are familiar with the words ‘big data’, but how ‘big’ is ‘big data’? How do big data related to marketing? How should marketers handle big data?
XXL models define rules of their life. Live Marketing helps start-up companies generate revenue!
With the increasing channels of live marketing, the start-up brand named “My Rules” made good use of the livestream function and had received enthusiastic response from consumers.
Live marketing springs up everywhere! 3 Tips using livestreams to generate greater profit!
There are increased number of live marketing channels in the recent years. YouTube, Instagram and Facebook are some of the alternatives. Users with personal brands or online stores can use livestream through social media platforms. Live marketing helps audience understand different features of the product and the brand.
Learning from Pony Syndrome – How to choose a suitable Key Opinion Leader (KOL) for your brand? Learning from Pony Syndrome – How to choose a suitable Key Opinion Leader (KOL) for your brand?
To be a successful KOL, you need to have an outstanding personal image and show your good understanding of a certain aspect in order to catch the audience’s attention. Talking about some popular beauty KOL, many of you will think of Pony, the well-known beauty blogger in South Korea.
Wanna outperform your peers? 3 tips for effective digital marketing!
Digital marketing is getting more important these days. Print advertisement and television commercials remain, but they no longer prevail. Digital marketing will be the biggest trend, from multi-national corporations to small and medium enterprises. Therefore, if you want to survive in the fierce competition within the market, here are the 3 tips you should know!
How to keep ahead of the competitive market? Here are 3 brand positioning strategies you need to know!
Brand positioning is how a company creates a unique image according to its market position and target customers in order to stand out from the competitors. The concept of branding position is no stranger to most of the companies, but then some market leaders have a really vague positioning in the business. Without a clear strategy, it is difficult for companies to survive in this competitive market. Here are the 3 major strategies to a successful brand positioning if you want to keep ahead in the market!
圖片來源: Curata
How to develop a cost-effective advertising campaign?
In the era of advances in information technology, people are gradually shifting from using traditional media to online social media.
Banning facebook kills opportunities?
China never fades out from the business on Facebook despite the ban! The advertising opportunities have gone beyond the local market in China, it is targeting a wider scope for the international users on Facebook to enhance the business revenue. It is believed that system adjustments will be made on the platform to rejoin the enormous business in China!
F8 2018
Facebook announced a series of system and service updates in the annual F8 conference today! Highlights include: New dating feature on Facebook, AR tech on Instagram and Messenger, real-time translation within chat, and more!! Def further promote socialization and globalization on its digital ecosystem, plus expand ad creatives online.