Which is better for my brand? First of all, you need to consider your competition. Look at what your competitors are doing and how they are performing in their search marketing before you decide how you can best compete with them. Research what search terms they rank organically for. Consider if you can execute a plan to top their SERP placements.
When you are promoting a brand, you often need tons of pictures to establish your social media posts, website articles, newsletters, and so on. As a designer, you also need to find high quality, suitable and CC-licensed (non-copyrighted) photos on the Internet to synthesize your media products. Today, iBorn Media will introduce several popular resource websites with CC-licensed free photos/illustrations, which assist you in media creation without using Ps or Ai.
The previous article mentioned the similarities between SEO and SEM, but this time I will compare the differences between the two.
Everyone pays attention to internet celebrities on social platforms, however, have you ever thought that the celebrities you follow may not be a real person? With the rise of social platforms, many brands utilise influencer marketing to increase their exposure. Meanwhile, as artificial intelligence (AI) becomes increasingly sophisticated, a new type of online marketing, virtual KOL, has risen rapidly. And its interaction and reach rate have surpassed real-person celebrities. Like a real star, virtual influencers have a crucial influence on Gen Z that cannot be ignored. For example, GU model Yu and virtual influencer Imma have reached hundreds thousands of fans on Instagram. In the following session, we will show you how these brands make use of virtual influencers to stand out in the market.
The previous article mentioned the similarities between SEO and SEM, but this time I will compare the differences between the two. 1. In the search results of SEM, the mark of "advertisement" or "Ad" will appear to indicate that the search result is a paid search engine marketing; while SEO will not have any signs such as "advertisement".
Logo is the most important symbol of a brand, symbolizing the mission and cultural concept behind the company. If you plan to improve the recognition of your brand, the first step is to design a trademark logo that tells a story. What elements does a logo contain? How to make customers remember the brand logo? Today, we will introduce the three key points of trademark logo design.
We have mentioned SEO and SEM before and they seems like to be two different strategies. SEM is actually a strategy in general and SEO is branch of SEM, therefore, they are having a degree of similarity.
In order to establish a brand, owning your own webpage can be said to be one of the necessary pieces of the puzzle. Whether you want to create an online store, mobile app, or web design, it is always inseparable from UX and UI design. If you are not familiar with UX and UI settings, you may feel very confused, or even think that they are the same thing; in fact, there are many differences in the operation of UX and UI. If you don’t understand the two, a lot of potential customers could be lost! In the following session, definitions, processes and functions of UX and UI design will be summarised, so that you can quickly grasp the importance of UI and UX work for brand building and online marketing!
We have mentioned SEO and SEM before and they seems like to be two different strategies. SEM is actually a strategy in general and SEO is branch of SEM, therefore, they are having a degree of similarity.
We have mentioned SEO and SEM before and they seems like to be two different strategies. SEM is actually a strategy in general and SEO is branch of SEM, therefore, they are having a degree of similarity.